Why use WordPress?

Released in 2003, WordPress is the simplest way to create websites at no cost or at very low cost. It is easy to use, so much so that even a person with absolutely no knowledge of web development or web design can build a great website. Many of its templates are free,...

Why is Maintaining Websites Important?

Creating a website, hosting it and marketing it on social media is the easy part of owning a website for your brand. However, it is the upkeep of the website – making sure that the website is doing the job it is supposed to which is the difficult part. Personal...

What to Share on Social Media

Every brand has a story to tell, and at the moment there is no better place to tell it than on a social media platform. Brands find the platform(s) that best suit their requirements for an online presence and get going… nothing simpler! However, it isn’t really that...

JUST WHAT IS SEO?

For any marketer who is looking to making a presence online, the acronym SEO, short for Search Engine Optimization is the one term that will keep cropping up. While most people are familiar with the term, very few beginners know exactly what SEO is, why it’s important...

WHY SHOULD YOU HAVE A SOCIAL MEDIA STRATEGY?

A social media strategy is a guide, a road map if you will, of just what you want to achieve with your brand’s social media presence. It’s not a fly-by-the-seat-of-your-pants thought that can change on a weekly basis depending on how much time you have to spare, or...

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