by bmccloskey | Jun 10, 2021 | Uncategorized
They are the pages you want your visitors to find for the pages you have optimized. The content in your landing pages should be dealt with differently from the content on other pages. We shall discuss two types of landing pages you would like your visitors to find...
by bmccloskey | Jun 7, 2021 | Uncategorized
Site structure consists of grouping and linking articles on your website. Contextual links are internal links in your site that refer to other pages on your site. To make linking relevant, the current content someone is reading should be related to the page you want...
by bmccloskey | Jun 5, 2021 | Uncategorized
It is no secret that Search Engine Optimization (SEO) is now crucial to digital marketing success. Indeed, with search engines offering access to a vast potential audience, it’s hard to argue otherwise. However, SEO is a holistic set of practices spanning across...
by bmccloskey | Jun 4, 2021 | Uncategorized
WordPress makes use of taxonomy when grouping content but also other CMSs still use a similar system. Taxonomy for this case is used to refer to groups of websites and pages which share something in common. This makes it effective for users searching the same content...
by bmccloskey | Jun 1, 2021 | Uncategorized
If you are starting from nothing, then how will you arrange your site? A well-organized structure should look like a pyramid with levels and sub-levels. This is what we call an ideal structure; Homepage Categories Subcategories Individual pages and posts At the top of...